![The Awareness Pyramid – How Long Should Your Sales Copy Be?](/content/images/size/w720/wp-content/uploads/2016/06/awareness-of-copywriting.png)
The Awareness Pyramid – How Long Should Your Sales Copy Be?
You hate long sales message like long form sales letters, videos, emails, landing pages.
How do I know? Because Everyone does.
And Everyone knows in the internet age attention spans are shorter than ever.
In fact, I know some companies even have a policy about not having sales copy longer